Cycle4green Ltd., with its headquarters located in Espoo, Finland, announces plans to utilize its existing U.K. service network to collect pre- and post- consumer paper cup stock with EarthCoating® for recycling.
With recent U.K. news of a proposed tariff on disposable paper cups sending a clear message to the industry that it's time to make some changes, we're see a tremendous opportunity for the retailers and manufacturers alike to make an easy switch from poly-coated cups to reCUPs.
While the Environmental Audit Committee (EAC) has appeared to rule out a ‘latte levy’ for the time being, Terry Fox, chief executive of Cup Print, said the government is expecting operators to embrace the opportunity to change by switching to sustainable cup options.
He also pointed out that the government’s response to EAC Report on paper cups specifically referenced a recyclable cup. It read: “We understand that a cup is being designed with a minimal plastic content, which could be reprocessed through a regular paper mill.”
An industry insider confirmed to Packaging News this was reference to California-based Smart Planet Technology’s reCUP – which is used by Cup Print.
“The first step in resolving the lack of paper cup recycling is to give the recycling industry a paper cup worth recycling. Once the coating is no longer an obstacle to recycling, a paper cup becomes a valuable material to recycle."
"Simply Cups, the UK’s only workable cup recycling scheme, has entered into a relationship with Smart Planet Technologies (SPT) to recover and recycle the ground-breaking 'reCUP' hot beverage paper cup that can be recycled at traditional paper mills."